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The Jane Austen Festival Conceptual Rebrand

Zahra Jagani

She/Her
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Department

Design

Program

Design (BDes)

Graduate Year

2027

Specialities

Editorial Design / Information Design / UX/UI Design

A conceptual identity for a special edition of the Jane Austen Festival, reimagined in Toronto. The system spans wayfinding, print collateral, ticketing, book covers, and digital promotion; all unified through a handcrafted lace motif sourced, scanned, and transformed into a repeating graphic language.

Find more of the project on my portfolio!

Outdoor Festival Signage

Festival Poster

Festival Tickets