Skip to main content Skip to local navigation

AVENUE; A platform optimizing talent discovery and hiring efficiency for employers.

Ria Saraiya

she/her
Find Me Here
Department

Design

Program

Design (BDes)

Graduate Year

2026

Specialities

Branding / Editorial Design / Information Design / Package Design / UX/UI Design

Avenue is a job search platform built to optimize the hiring process for employers. With a clean, intuitive design, it makes posting jobs and matching with candidates faster and more efficient.

Avenue is the story of four people casually scrolling through a dating app, joking about how job searches could be as easy and personalized as finding a match. That playful thought led to a platform that takes the hassle out of hiring and makes finding the right fit feel almost as effortless as swiping right.

The Problem

The hiring process is time-consuming, costly, and often ineffective, with employers struggling to find qualified candidates that align with their company’s needs. Despite investing significant resources into job postings and recruitment efforts, employers face a lack of quality candidates, unclear communication, and frustration with inefficiencies in reaching ideal talent. Employers seek a more streamlined, efficient way to connect with candidates who meet their qualifications and are a good cultural fit for long-term success.

 

 

The Solution

Avenue is a streamlined job platform built with employers in mind, focusing on efficiency and ease. Its clean, intuitive interface simplifies posting jobs and matching candidates, helping employers quickly find the right fit. Designed to enhance both the hiring experience and user satisfaction.

Include and Exclude” Buttons;
This feature enhances the hiring process by allowing employers to quickly filter candidates based on specific keywords, enabling bulk actions such as
categorizing or declining candidates. It increases efficiency while ensuring only the most suitable candidates are prioritized.

Candidate Compatibility System;
This feature evaluates how closely a candidate’s profile matches the job description posted by the employer, focusing on criteria like experience and skills. It streamlines the hiring process by helping employers quickly identify the most compatible candidates.

Pre-Screening Questionnaire
It allows employers to better understand candidates before interviews, ensuring a more informed hiring process and reducing time spent on unsuitable candidates.

Next Step / Takeaway

This project gave me the invaluable opportunity to conduct interviews and user testing with actual employers. Engaging directly with them not only validated our design choices but also highlighted areas for improvement. Through this process, I learned the value of iterative feedback.

Moving forward, we aim to prototype additional features, such as employer sign-up, streamlined contact flows (e.g., Calendly integration), and an analytics page to improve job posting visibility. We also plan to develop the applicant side of the site to enhance the candidate-employer dynamic.