The challenge was to design a system that is versatile yet maintains a unified aesthetic. I crafted materials ranging from digital interfaces to printed collateral, ensuring the identity remained impactful across all platforms. By focusing on a personalized and user-friendly experience, Timeless Wardrobe offers a seamless blend of fashion and functionality for today’s discerning shoppers.
Timeless Wardrobe
Website
Department
Design
Program
Design (BDes)
Graduate Year
2026
Specialities
Editorial Design / Package Design / UX/UI Design
Introduction
Timeless Wardrobe is a brand that provides a personalized shopping experience, blending modernity with timeless style. The project involved creating a dynamic and modular logo that reflects the brand’s adaptability and sophistication. I developed a cohesive brand identity designed for scalability and consistency across both print and digital media.
The App
Timeless Wardrobe transforms online shopping by offering a personalized experience tailored to your style, body type, and trends. Features like a wardrobe matching tool and realistic previews ensure a seamless shopping journey. With an intuitive platform, Timeless Wardrobe makes shopping feel as personal as having your own stylist.
Print Applications
For Timeless Wardrobe, I designed a tote bag and business cards to showcase the brand identity. The tote bag aligns perfectly with the fashion-focused brand and its trendy appeal, while the business cards highlight the versatility of the dynamic logo, demonstrating how it can adapt to different uses while maintaining a cohesive identity. Both designs embody the brand's modern and stylish essence.
